Two platforms, one mission — orchestrate retail marketing across every channel from one place.
Retail Marketing Activation — the brain that orchestrates the full funnel across offsite and onsite retail media.
Naboria RMA is an omnichannel campaign platform that unifies offsite reach (Meta, Waze, WhatsApp, Google) with onsite retail media networks (Walmart Connect, Walgreens, regional RMNs) from a single interface. ML-driven budget optimization rebalances spend across the full funnel — awareness to checkout — while geo-lift measurement proves the incremental impact of every campaign.
Onsite Ad Delivery — the engine that powers sponsored product placements on retailer storefronts.
Naboria Ads is a high-performance ad serving pipeline built with Rust that delivers real-time sponsored product placements on retailer storefronts. An XGBoost-powered CTR model scores every ad candidate in real time, while a first-price auction engine allocates placements to maximize both relevance and revenue.
Two complementary platforms covering the full retail media stack.
Orchestrates the full funnel — offsite (Meta, Waze, WhatsApp, Google) and onsite RMNs (Walmart Connect, Walgreens, regional retailers) — from one platform with ML-driven cross-funnel budget allocation. This is where brands and distributors spend their activation budgets.
Powers the onsite layer for regional retailers without an in-house RMN. Serves sponsored product placements on retailer storefronts with real-time ML ranking. This is the retailer's new revenue channel — and the onsite surface that RMA plugs into for cross-funnel optimization.
Brands and distributors typically engage through RMA to orchestrate the full funnel across Walmart Connect, Walgreens (WBA), and offsite channels. Regional retailers add Naboria Ads to stand up their own onsite RMN. Together, they form a full-funnel retail media stack — awareness to checkout, one platform, one measurement layer.
Naboria creates value for every stakeholder in the retail supply chain.
Distributor-funded activations that drive incremental foot traffic to your aisles. Reduce "Dead Shelf" time and increase category growth — with zero media cost to you.
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Run every channel from one platform with ML-driven optimization. See the direct correlation between digital spend and physical sell-through — closed-loop measurement with geo-lift attribution.
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Clear overstock, hit sales targets, and differentiate with Activation-as-a-Service. Prove to brand principals exactly how their product moved.
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Get localized promotions and back-in-stock alerts on the channels you already use — Waze, social, WhatsApp — for stores near you.
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